• Media plan development, refinement and amendment, as needed throughout the financial year.
• Create a holistic media plan, considering clients’ target audiences and creative direction.
• Buying of media across all mediums.
• Participate in weekly meetings, reviews, requirement sessions and briefings.
• Make all necessary revisions/amendments to the media plan, based on any changes through the financial year.
• As appropriate or requested, evaluate and present media opportunities for clients’ consideration, throughout the contract period.
• Resolve all billing discrepancies throughout the period, and handle all billing and invoicing to media suppliers.
• Traffic and disperse all necessary materials to media suppliers, printers and all other parties needed to accomplish clients’ approved marketing, communications, advertising, programmes and campaigns.
• Develop advertising campaigns. Creative design, copywriting, graphic design and resizing.
• Ensure that all advertising material has been approved by client.
• Provide creative consulting, sharing with client Media Match’s best practices and expertise for brand advocacy and creative continuity.
• Managing of timelines and deadlines, including delivering material on time to various media owners.
• Creative conceptualising of commercials.
• Supply client with monthly content plan, including proposed graphics, content and competition ideas.
• Ensure that all proposed material has been approved by client.
• Conceptualising and implementation of the client’s overall look and feel.
• Ensure supplier receives correct logos, creative and photos, as per client’s corporate identity.
• Contact prize winner, supply prize and handover of prize/prize money.
• Timeous payment to supplier.
• Supply a monthly report, including stats, people reached, target area and growth.
• Participate in relevant account meetings and review.
• Review and approve creative deliverables, prior to sending to client for final approval.
• Develop and manage project timelines.
• Provide a monthly report including, but not limited to:
- Creative execution for each advertising medium used.
- Report back on any activities and/or projects for the month.
- A detailed summary of the budget, as per the year plan, including a monthly billing book.